Content Marketing involves creating and sharing online material, such as blog posts, videos, vlog, images, infographics and podcasts. 

It's intended to attract attention and peak the interest of your target audience.  Content Marketing aims to generate leads, expand your database, create sales and build trust.

If you're in business for the long term (and why wouldn't you be?!) then you MUST HAVE a content marketing strategy.

What do you need to BE in order to DO what is necessary to HAVE what you want? Let me tell you the secret!  

You’ve probably heard the saying many times ‘we are human doings not human beings’.   This seems more evident today in our fast paced, technology fuelled lives.

As an entrepreneur it has become the norm to be action oriented, wearing our ‘busyness’ as a badge of honour and evaluating ourselves on how much we are getting done and achieving. We are more likely to be programmed to ‘do’ rather than to ‘be’.

Ever since their last big algorithm change in January 2018, where Mark Zuckerberg put a huge emphasis on bringing people together and focusing on friends, family and groups, businesses have suffered.

In this post, I’m going to share the latest strategies to boost your Facebook Page engagement - strategies that are working, right now!

Niche marketing is defined as “the process of finding and serving small (but potentially profitable) market segments and designing custom-made products or services for them.”

So it’s all about finding your special place, and the products and services that fit.

Right from the start, you should understand that your goal in discovering a niche is to concentrate all your ideas and thoughts into the most precise, concise, and focused concept possible.

What Is Fear?

One great definition I have heard is that fear stands for False Evidence Appearing Real.

That really sums up what fear is - our mind has gathered all this evidence to back up our inner doubts.

This evidence is usually false but to our conscious mind it appears real and so translates into fear!

At the end of the day, our fears are just thoughts and that's it!

Here's what's included in this FREE online business course:

• Expose the blocks that are holding you back and find out how to let go of FEAR

• Understand how to invest in yourself and become GOAL-DRIVEN - and why it matters

• Discover how to get the most of out networking in Facebook Groups

• How to GROW your network to reach more clients & customers

• Find out what you should have on your Facebook Profile to ATTRACT NEW CUSTOMERS to your business

• …….

Ok, so we've been talking a lot about branding and design lately and there have been a few things that have come up a couple of times!  So in this post, I want to straight up tell you about 5 of the biggest branding mistakes that entrepreneurs make when creating images or graphics for social media.

Are you ready?

Design.  Copy.  Calls to Action.  Photos.  There's a lot that goes into creating an image or graphic on Social Media and these are just a few of them!  In this post, I want to share with you 5 Tips for Making Your Social Media Images POP!

Making an image in Canva for social media is pretty easy once you understand the layout and tools.  Most people start off with a free Canva layout, change the text and maybe the background colour and you're done!

Visual content is more than 40 times more likely to get shared on social media than other types of content.  As a business owner or entrepreneur, that’s something you don’t want to miss out on.  So what is the easiest way to create & schedule graphics for social media?

After testing out a ton of different products, free software, paid software and services, I truly believe I can answer that question!

Adam and I discuss Google's own marketing model as well as the 4 stages of marketing that will help you to get clear on your marketing strategies, your target audience, make sales and have happy clients!

The biggest problem people have with keywords is actually choosing them.

Most people choose far too broad keywords and spend countless hours optimising their site for these keywords – keywords they will most likely never get found for, so all in all a great big waste of time.

Do you ever feel like you’ve been working your backside off all day and don’t seem to be any further on?  Think about the last month: Did you meet your goals?

Did you make enough money to pay yourself a decent wage, pay the bills, feed your family, have fun and invest money back into the business?

In its simplest form, I think the brain has 3 settings. Default, Supportive and Solution Focused. Read more to find out how to change your mindset to stay solution focused in your business

You’ve written a killer lead magnet and you’re pretty darn happy right about now!

It’s everything a lead magnet should be, filled with value to delight your dream client, it’s short and sweet and solves a problem.

But now what?

Well next on your to do list is to drive traffic to your lead magnet so you can start growing your email list!

Let's take a look at what you need to do with your current email list and how to ensure your opt-in forms are GDPR compliant!

FREE GIVEAWAY! ENTER TO WIN!

I've put together 5 fantastic prizes for you, worth over £800!

Read on to find out more!!